Operations → Analysis → Impact
I turn messy operations into clear business decisions.
Customer-facing operations experience, he has an MBA in Marketing & IT Management, and a growing analytics toolkit — applied to problems that need clearer processes, better data and decisions people can actually act on. I also build web tools when they solve a problem faster than waiting on someone else to build it — trackers, dashboards, small utilities — not as a way to collect programming languages, but as a practical extension of the same instinct: find the friction, and fix it.
6+
Years in customer & ops roles
MBA
Marketing & IT Management
5
Independent analysis projects
3
Target tracks — BA · Ops · Marketing
About
I'm an operations professional with experience across customer service, sales and business-facing roles, now deliberately moving toward Business Analysis, Business Operations Analysis and Marketing Analysis.
My interest sits in the space between a business problem and a practical solution: understanding what's actually happening, asking the right questions, working with the data that's available, spotting patterns and turning findings into clear next steps.
My background pairs a B.Tech in Electrical/Electronics with an MBA in Marketing & IT Management. Customer-facing work has given me first-hand exposure to customer pain points, operational KPIs, CRM-driven processes, escalations and stakeholder communication — reinforced by hands-on work in Excel, SQL, data analysis, process analysis, business requirements and dashboarding.
Experience
Customer service, operations, sales and marketing — now being combined with structured analysis.
Working in a customer-facing operational environment where performance is measured through service KPIs, resolution quality, customer experience and operational outcomes. The role has sharpened how I read process constraints, investigate customer problems, work within CRM-driven workflows and communicate across operational teams.
Supported customers through structured service processes — resolving issues, understanding customer needs and working to operational performance targets. Built practical knowledge of customer journeys, service metrics, escalation handling, and why fixing the recurring problem beats fixing the individual case.
Supported travel customers using industry systems including Amadeus and Sabre. Developed a practical eye for customer preferences, itinerary problems, service recovery and how customer-facing decisions ripple through operations.
Earlier roles across sales, business development and marketing gave me exposure to market research, competitive analysis, customer acquisition, digital marketing, SEO, website analytics and campaign performance.
Ran targeted data collection and qualitative analysis of college reviews — gathering information, analysing student sentiment and identifying patterns relevant to brand and marketing decisions.
Worked on SEO, keyword research and website analytics, with exposure to performance monitoring, campaign reporting and spotting trends that could inform digital marketing decisions.
Supported market research, competitive analysis, marketing campaigns, data collection and post-campaign analysis — building an early foundation in data-informed marketing.
Portfolio
Independent portfolio work built to practise business analysis, operations analysis and data-driven decision-making — kept clearly separate from professional employment.
Business Analysis Portfolio
A structured analysis of customer-support operations covering data, SQL, documentation and process-oriented analysis — showing how raw operational information turns into questions, findings and business recommendations.
Business Analysis Portfolio
A telecom-focused analytical exercise exploring customer and sales considerations, with a deliberate emphasis on ethical selling, customer impact and business decision-making.
Business Analysis Portfolio
A portfolio exercise built around revenue, profitability and commercial decision questions — showing how business data can support prioritisation and performance analysis.
Data & Marketing Analysis
An analysis-focused project on website performance, user engagement, SEO and technical performance indicators. The business question stays simple: how does site performance drive better engagement, conversion and growth?
Data Analysis
A foundational exercise covering data preparation, spreadsheet functions, descriptive statistics, correlation and visualisation — turning raw data into observations and recommendations.
More work
New analysis projects get added as I build them. The GitHub repository is the most current version.
Open GitHub portfolio →Skills
BA
Business requirements, process analysis, KPI analysis, root-cause thinking, stakeholder communication and structured problem solving.
DA
Building the capability to clean, explore and interpret business data, and to communicate what it means in plain terms.
MA
Marketing foundations backed by real experience in SEO, keyword research, website analytics, market research and campaign performance.
CRM
Practical, on-the-ground understanding of customer journeys, CRM-driven operations, service KPIs, escalations and customer experience.
WEB
Comfortable learning and working with web and technology tools, with hands-on familiarity from personal projects — including this site.
PM
Business education and hands-on exposure to project, marketing and operational environments, with a bias toward practical outcomes.
Education
2014 — 2016
Delhi School of Management, Delhi Technological University
Marketing Management · Information Technology Management
2008 — 2012
Bhagwan Parshuram Institute of Technology, GGSIPU
Electrical Engineering · Electronics
My approach
01
Clarify the business problem, the customer need, the process and the outcome that's actually wanted.
02
Use the data and information on hand to identify patterns, gaps, bottlenecks and opportunities.
03
Turn findings into clear requirements, observations, visuals or recommendations people can use.
04
Focus on practical actions that lift customer experience, efficiency or business performance.
Contact
I'm interested in roles where customer understanding, business thinking, analysis and technology come together — particularly Business Analyst, Business Operations Analyst, Operations Analyst and Marketing Analyst positions.
Beyond work
I like exploring new technology and building small web and digital projects to understand how things actually work.
Music is one of my favourite ways to switch off, discover something new and make a long commute worth it.